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Regardless of your company’s size and the requirements for your CRM (Customer Relationship Management) solution, the goal remains the same: learn more…
If you’re like many mortgage companies, you have just begun to look at the Internet for a viable source of business. In the past several months you’ve…
I was recently asked to present on the impact of technology on sales, has it helped, in what way, or has it had a negative impact? After examining the…
Customer Relationship Management has been with us over the ages, for as long as people traded with each other. In those days, the physical closeness in location between the customer and the supplier led to the relationship. Even in less developed countries and traditional societies such business models currently still exist. People congregated on market [...]
For any business to extract maximum benefit from its CRM deployment, it is important that it be linked to the back processes. Supply chain management, when connected via business intelligence tools with CRM, can throw light on many hitherto unknown aspects of a company’s business processes.
The insight offered by CRM into customer behavior and [...]
The CRM marketplace continues to flourish as more and more companies are waking up to the realization that CRM is imperative to their success.
CRM applications are amongst the fastest growing applications in the market with a growth rate of 10% in 2006 and up to 17% in 2007. The strong overall growth is expected [...]
CRM metrics basically pertains to a systematic approach in creating relationships with customers in order to provide and obtain satisfaction, loyalty, and higher revenue. However, there are some speculations that describe these measures as an attempt to cover up for selling excess products, which the customers do not really need. So, in order to be [...]
