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In the initial CRM rush of the 90′s, most SMB (small to medium sized businesses) were largely ignored. At that time, CRM was considered to be the…
What exactly does it mean to host? Socially speaking, a host can be one who receives or entertains guests in a social capacity, a person who manages a…
CRM, or customer relationship management, can be defined simply as a strategy that focuses on how you interact with your customers. But there’s much…
In the CRM space I work in, the middle market, CRM does not mean Customer Relationship Marketing. In fact, marketing is more often than not the…
So these days it seems that SugarCRM is stepping on the toes of Salesforce.com. The small to medium sized market (SMEs) is becoming Sugar’s territory….
In this day of cut-throat competition, small- and medium-sized businesses, alike, have to adopt and evolve if they are to succeed. One way businesses…
Any business that is planning a change from the traditional way of doing business (delivering what is good for you) to a customer-centric way of doing…
A company is performing inside sales if it a company that sales its services or products from a remote location, meaning they interact with clients…
CRM software (customer relationship management software) is fast becoming very popular. The main reason for this is that more people know what CRM is…
Many CRM projects are not successful because the big bang approach is attempted to solve all needs at once. Others are not successful because of politics between IT and business stakeholders. However, there are successful CRM projects that have proven to not be as painful in terms of time, money, and resources. These projects follow [...]
